Freakonomics posts a paper by Yale’s Dean Karlan, founder of StickK.com (officially Nudge-endorsed), titled latest paper “Put Your Money Where Your Butt Is” about an experiment in the Philippines.
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Freakonomics posts a paper by Yale’s Dean Karlan, founder of StickK.com (officially Nudge-endorsed), titled latest paper “Put Your Money Where Your Butt Is” about an experiment in the Philippines.
Continue reading the post here.
Tags: commitment strategies, Dean Karlan, smoking, StickK.com
The British government has been one of the most enthusiastic and innovative advocates of nudges, and of the more general political philosophy, libertarian paternalism. One proposal currently on the table in the U.K. is a smoking license. The license would cost just 10 pounds – about the same as two packs of cigarettes, depending on the brand – but would require a form “made deliberately complex to deter people from applying,” according to the article. One of the rules of a well-designed nudge is that it should be inexpensive to avoid. Is 10 pounds and a complex form cheap enough for smokers?
Tags: default rules, health, smoking