Problem: Copenhagen cyclists who don’t park their bikes at assigned bike racks and instead park them in areas frequently needed by emergency vehicles.
Solution: “Bicycle butlers.”
If you park your bicycle illegally, the City will move it over to the bike racks. Instead of finger-wagging, they will then oil your chain, pump your tires and leave a little note on your bicycle asking to kindly use the bike racks in the future…
When the project started in April they were moving around 150 bicycles a day. Today that number has dropped to between 30 and 50.
“It’s been a bigger success than I had expected. At the beginning I wasn’t keen on rewarding people who parked illegally. The idea was to tackle the problem in a way that wouldn’t make people angry because we moved their bicycles,” sais (Project Leader Poul Erik) Kinimond.
Hat tip: Cheryl Longinotti
Tags: bikes
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